 |
| A
comprehensive market research is undertaken to ascertain the
needs in the local health care market. HOSMAC's field workers
are specifically trained to conduct surveys and gather secondary
data from various governmental and non-governmental agencies.
|
The survey could include - |
 |
households
|
|
medical
professionals |
|
diagnostic
centres |
|
nursing
homes hospitals. |
|
relevant
data from census report, demographic surveys, government/media
publications, and various other sources is also searched
Such a market study is essential: |
To
primarily know the deficiencies in the health care market, thereby
assisting us arriving at a proper facility & bed mix.
to helps us finalizing the project size
for existing hospitals to undertake benchmarking in areas like
tariff rationalization, compensation policies, utilization reviews
for various services etc.
|
| HOSMAC
has considerable experience in conducting such market research
studies. Some of our esteemed clients for whom we have conducted
such studies include: |
|
Government
of Maharashtra/World Bank |
|
Godrej
Memorial Trust |
|
KEM
Hospital, Pune |
|
Aga
Khan Health Services |
|
Reliance
Industries. |
|
|
